Myfonts Inc. is an e-commerce website for desktop and
webfont products to download and purchase. It started as digital font’s
distributor located in Woburn, Massachusetts, created by Bitstream Inc. The
concept was launched in September 1999 when Charles Ying wanted to find a font
for a particular project and realized that a font cannot be found by just
writing wedding fonts or Christmas font. He realized, the only way to find a
font on the web was to know the font name or browse a whole alphabetical list,
and that was making it too time-consuming and hectic. The founder of my fonts
came up with a new model of font distribution which was based on the long tail
phenomena that every font that meets technical and legal criteria should be
distributed, and designers set their license term and prices while every time a
sale happens my fonts gets 50 percent of cut sales. In 2012, monotype imaging acquired myfonts.com
and some other font related parts of Bitstream for $50 million.
Why Myfonts.com
Myfonts.com offer very reasonable font packages as well as
advanced features like font conversion, customized font development and font
consultation as well. They digitalize artwork and create logo or symbols for a
business. Their mission is to make font easily searchable and with this
mission, they pioneered new ways to search fonts and started a patented feature
called WhatTheFont that identifies fonts frm scanned images. This feature is
like automated solutions to font identification that relies on a community of
individual identifiers or a series of questions. WhatTheFont uses automated
identification of the font used in a photograph or scan, tags provided by users
thus helping users to customize fonts. The process involves three steps: A user
uploads the image is asked to verify the letters found in the picture; the
system immediately presents a list of potential matching fonts, with links for
purchase
The website offers more than 62,000 different fonts and 600
foundries that are displayed in a most impressive selection. The site doesn’t
have a huge listing of fonts, but they have used each typeface accompanied by
an example with a pictorial view of product sample. It makes a customer
understands how a font will look in an actual product that is a unique way.
The membership is free of cost, and an account subscription
gives access to a gallery selection of 900+ free fonts and many other features,
each member also receives a monthly newsletter with creative ideas and can
create and share custom font albums.
MyFonts also offers font CDs that contain large and small
typeface collections making it easy for users to download the files.
The website is jam packed with some extra tools like what
the font that is a font finding tool making it easy for the users to find a
font through an image or text by just uploading it. This tool also has an
iPhone app version making it easy for users to upload a picture frm anywhere,
and find the right typeface. Another interesting tool is the Rollover preview
that makes a font pop up when clicked by a mouse with its name and sample test
of how will it look. They also encourage
various artists and designer to sell their fonts of their website through sell
your fonts program. The most interesting feature that this site offers is
customizable preview where a user can click a can change its color, text to see
how it will look in their customized way.
MyFonts.com is very user-friendly to begin with, and their
search function is no different. A simple search provides you with options to
rummage through the font selection by name, foundry, price, style, format and
many others. However, they also give you the chance to search for language,
bestsellers, and category. WhatTheFont has some amazing techniques that can
identify a font uploaded frm a billboard magazine page.
How does it work?
The process at my fonts.com is very straightforward. Once
you create an account and log in, you get access to the entire website and
browse and choose the desired fonts. After creation of MyFonts account, they
ask you to link it with Sky Fonts
It allows users to buy fonts in the various font in
categories such as desktop, webfonts, mobile app, ebook and server fonts with
access to 900+ free fonts. You can create your favorite fonts album and share
it on the site. A sample image can be posted for identifying the fonts. They
send monthly rising star and original characters newsletters to all its
members. Myfonts .com gives an opportunity for various typeface designers and
foundries to sell their work. They have a foundry review team who help the
designers to make decisions about their font productions and promotions. The
site has some free trails preview to make you understand how it will perform
before buying.
Pricing and Payments at Myfonts.com
The pricing at MyFonts is based on one-time payment. The
webfonts license doesn’t require any subscription, and there is no monthly fee.
Just have to pay a flat fee and then it all yours for a lifetime as it has
self-hosting and once you have bought a font license, you will be able to
customize and download a webfont kit that you can host on your servers. The
only time you’d be required to pay more is if your site traffic exceeds the
monthly number of page views your license is set for. My fonts don’t give
reseller discounts. They accept most major credit cards; they accept
MasterCard, Visa, American Express, and Discover Card. MyFonts also accepts
payment through PayPal. Also, MyFonts also accepts MyFonts gift certificates.
MyFonts.com has no other mode of payment option, unlike Google Checkout or
Amazon. Does not offer any alternative payment options like Google Checkout or
Amazon Payments, nor they accept wire transfers, money orders or checks of any
kind.
Myfonts alternatives
If we do a comparison between MyFonts vs. Typekit, that is
the first of its own with over 80 million users each month. You can pick your
budget and choose out of 4000 + fonts that just gives you dozens of designs
upfront for a much higher cost. There are many more competitors to MyFonts like
fonts.com, fontspring, googlefonts, Type Front and many more. But the things
that make or break a marketplace are the designs and sellers because everything
else seems to be common among them. Myfonts.com discounts are quite good also
and can save you quite a bit of money on your next purchase. It offers very
competitive prices on all their fonts. In a comparison of the average price of
a single font, MyFonts was less expensive than one of their leading online competitors.
The average price of the single font on MyFonts ranges frm $5 – $29 while the
main competitor prices range frm $9 – $49.
Myfonts.com Affiliation Program
There is no cost to sign up for MyFonts affiliate program.
The process is pretty easy, in which you just have to sign up for their
affiliation and add the given links to you website. The commission rate is 10%
of the price paid by the customer, excluding taxes and shipping costs. The
commission also applies to all the purchases by customers who have just
followed a link frm your website. When a user arrives at MyFonts frm multiple
affiliates within the preceding 45 days, only the member with the most recent
link earns the commission.
Myfonts.com Social Media Presence
MyFonts can be followed on Facebook where they have 31,968
likes on Facebook where they keep updating the latest offers and hot new fonts
regularly. It can also be followed on Twitter, and they have 28,796 followers
on Twitter and have posted 3466 tweets. They have their blog where they have
some interesting behind the scenes facts about their artists and designers. You
can follow MyFonts on the following social links:
Twitter: https://twitter.com/MyFonts
Facebook: https://www.facebook.com/myfonts/
Instagram: https://www.instagram.com/myfonts/
Pinterest: https://www.pinterest.com/myfonts/
Blog: http://meta.myfonts.com/
Tumblr: http://myfonts.tumblr.com/
Customer Support
They have a dedicated forum and FAQs, which will majorly provide
you with all your answers, but even If the FAQ doesn’t fulfill and solve all
your doubts, you can contact the customer service team through email or by
using a support contact form on their website.
Email:
[email protected]
Office
address
MyFonts Inc
600 Unicorn
Park Drive
Woburn, MA
01801
USA
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